Message changed

Companies rebrand on average every 10 years. They have the right to evolve, and over time their brand message may adjust. Various changes encourage us to adapt to maintain a working relationship with our target market. There are lots of reasons to re brand and one is to remain true to your company’s message.

Apple is a great example when it re branded in 1997. It took away the colour and ‘computer’ reference, opening it up to so much more and reflecting its cutting edge ethos. So keep on top of your brand, making sure it still says what you want it to say about your business!

Gosh Golly Limited
Gosh Golly Limited3 days ago

Guess the brand: such an emotive image

Gosh Golly Limited
Gosh Golly Limited5 days ago

Guess the brand: personally I find this a very powerful logo. What are the missing word/s?

Gosh Golly Limited
Gosh Golly Limited6 days ago

Friday's Quick Tip:
I am sure we all slip up from time to time, but punctuation is one of those things that shouldn't be overlooked. It is rare that a design appears without words, so making sure apostrophes and commas are in the right...

Gosh Golly Limited
Gosh Golly Limited1 week ago

What a great idea: Susan Murray asked me to do some graphics for a removable car top sign - she parks it in a busy spot each day so why not utilise this and do some advertising!

Gosh Golly Limited
Gosh Golly Limited1 week ago

Guess the brand: another very striking red logo

Gosh Golly Limited
Gosh Golly Limited2 weeks ago

Guess the brand: this is very similar to other logos