Message changed

Companies rebrand on average every 10 years. They have the right to evolve, and over time their brand message may adjust. Various changes encourage us to adapt to maintain a working relationship with our target market. There are lots of reasons to re brand and one is to remain true to your company’s message.

Apple is a great example when it re branded in 1997. It took away the colour and ‘computer’ reference, opening it up to so much more and reflecting its cutting edge ethos. So keep on top of your brand, making sure it still says what you want it to say about your business!

Gosh Golly Limited
Gosh Golly Limited16 hours ago

Guess the brand: easy if you know it!

Gosh Golly Limited
Gosh Golly Limited4 days ago

Guess the brand: A tricky one - make sure you get the wording right!

Gosh Golly Limited
Gosh Golly Limited4 days ago

Friday's Quick Tip:
We live near a lovely little town with some great independent shops, and I notice them. The reason being is that they keep their window displays creative, engaging, and most importantly, they change. There is one shop however that has never...

Gosh Golly Limited
Gosh Golly Limited1 week ago

Guess the brand: Any ideas?

Gosh Golly Limited
Gosh Golly Limited2 weeks ago

Guess the brand: folling on with the theme, any ideas what word goes in the bomb burst?

Gosh Golly Limited
Gosh Golly Limited2 weeks ago

Friday's Quick Tip:
It really is a quick one this week! When ordering your print such as business cards, leaflets and brochures, ask for them to be quoted on a heavier stock than usual. You'll be surprised at how little extra it will cost...